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The ACM Web Conference 2026Special Track: Web4Good

EmeraldMind: A Knowledge Graph-Augmented Framework for Greenwashing Detection

Georgios Kaoukis, Ioannis Aris Koufopoulos, Eleni Psaroudaki, Danae Pla Karidi, Evaggelia Pitoura, George Papastefanatos, Panayiotis Tsaparas

PDF 由论文原始站点提供,PaperCompass 不保存论文文件。DOI 10.1145/3774904.3792997 ↗

摘要

As AI and web agents become pervasive in decision-making, it is critical to design intelligent systems that not only support sustainability efforts but also guard against misinformation. Greenwashing, i.e., misleading corporate sustainability claims, poses a major challenge to environmental progress. To address this challenge, we introduce EmeraldMind, a fact-centric framework integrating a domain-specific knowledge graph with retrieval-augmented generation to automate greenwashing detection. EmeraldMind builds the EmeraldGraph from diverse corporate ESG (environmental, social, and governance) reports, surfacing verifiable evidence, often missing in generic knowledge bases, and supporting large language models in claim assessment. The framework delivers justification-centric classifications, presenting transparent, evidence-backed verdicts and abstaining responsibly when claims cannot be verified. Experiments on a new greenwashing claims dataset demonstrate that EmeraldMind achieves competitive accuracy, greater coverage, and superior explanation quality compared to generic LLMs, without the need for fine-tuning or retraining.