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Christos Gkartzios, Evaggelia Pitoura, Panayiotis Tsaparas

Communities in networks are groups of nodes that are more densely connected to each other than to the rest of the network, forming clusters with strong internal relationships. When nodes have sensitive attributes, such as demographic groups in social networks, a key question is whether nodes in each group are equally well-connected within each community. We model connectivity fairness using group modularity, an adaptation of modularity that accounts for group structures. We introduce two versions of group modularity, each grounded on a different null model, and propose fairness-aware community detection algorithms. Finally, we provide experimental results on real and synthetic networks, evaluating both the connectivity fairness of community structures in networks and the performance of our fairness-aware algorithms.

Niloy Talukder, Croix Gyurek, Mohammad Al Hasan

With the adoption of deep learning models to low-power, small-memory edge devices, energy consumption and storage usage of such models have become a key concern. The problem exacerbates even further with ever-growing data and equally-matched bulkier models. This concern is particularly pronounced for graph data due to its quadratic storage, irregular (non-grid) geometry, and very large size. Typical graph data, such as road networks, infrastructure networks, and social networks, easily exceeds millions of nodes, and several gigabytes of storage is needed just to store the node embedding vectors, let alone the model parameters. In recent years, the memory issue has been addressed by moving away from memory-intensive double precision floating-point arithmetic towards single-precision or even half-precision, often by trading-off marginally small performance. Along this effort, we propose Node2Binary, which embeds graph nodes in as few as 128 binary bits, thereby reducing the memory footprint of vertex embedding vectors by several orders of magnitude. Node2Binary. leverages a fast community detection algorithm to convert the given graph into a hierarchical partition tree and then find embeddings of graph vertices in binary space by solving a combinatorial optimization (CO) task over the tree edges. CO is NP-hard, but Node2Binary uses an innovative combination of discrete gradient descent and randomization to solve this task effectively and efficiently. Extensive experiments over four real-world graphs show that Node2Binary achieves competitive performance compared to the state-of-the art graph embedding methods in both node classification and link prediction tasks.

Junjie Huang, Jiarui Qin, Jianghao Lin, Ziming Feng, Weinan Zhang 0001, Yong Yu 0001

Recommender systems (RS) are pivotal in managing information overload in modern digital services. A key challenge in RS is efficiently processing vast item pools to deliver highly personalized recommendations under strict latency constraints. Multi-stage cascade ranking addresses this by employing computationally efficient retrieval methods to cover diverse user interests, followed by more precise ranking models to refine the results. In the retrieval stage, multi-channel retrieval is often used to generate distinct item subsets from different candidate generators, leveraging the complementary strengths of these methods to maximize coverage. However, forwarding all retrieved items overwhelms downstream rankers, necessitating truncation. Despite advancements in individual retrieval methods, multi-channel fusion, the process of efficiently merging multi-channel retrieval results, remains underexplored. We are the first to identify and systematically investigate multi-channel fusion in the retrieval stage. Current industry practices often rely on heuristic approaches and manual designs, which often lead to suboptimal performance. Moreover, traditional gradient-based methods like SGD are unsuitable for this task due to the non-differentiable nature of the selection process. In this paper, we explore advanced channel fusion strategies by assigning systematically optimized weights to each channel. We utilize black-box optimization techniques, including the Cross Entropy Method and Bayesian Optimization for global weight optimization, alongside policy gradient-based approaches for personalized merging. Our methods enhance both personalization and flexibility, achieving significant performance improvements across multiple datasets and yielding substantial gains in real-world deployments, offering a scalable solution for optimizing multi-channel fusion in retrieval.

Jiarui Qin, Weiwen Liu, Weinan Zhang 0001, Yong Yu 0001

A vast amount of user behavior data is constantly accumulating on today's large recommendation platforms, recording users' various interests and tastes. Preserving knowledge from the old data while new data continually arrives is a vital problem for recommender systems. Existing approaches generally seek to save the knowledge implicitly in the model parameters. However, such a parameter-centric approach lacks scalability and flexibility---the capacity is hard to scale, and the knowledge is inflexible to utilize. Hence, in this work, we propose a framework that turns massive user behavior data to retrievable knowledge (D2K). It is a data-centric approach that is model-agnostic and easy to scale up. Different from only storing unary knowledge such as the user-side or item-side information, D2K propose to store ternary knowledge for recommendation, which is determined by the complete recommendation factors---user, item, and context. The knowledge retrieved by target samples can be directly used to enhance the performance of any recommendation algorithms. Specifically, we introduce a Transformer-based knowledge encoder to transform the old data into knowledge with the user-item-context cross features. A personalized knowledge adaptation unit is devised to effectively exploit the information from the knowledge base by adapting the retrieved knowledge to the target samples. Extensive experiments demonstrate the superiority of the proposed method.

Haibo Xing, Kanefumi Matsuyama, Hao Deng 0011, Jinxin Hu, Yu Zhang 0206, Xiaoyi Zeng

Industrial recommendation systems typically involve a two-stage process: retrieval and ranking, which aims to match users with millions of items. In the retrieval stage, classic embedding-based retrieval (EBR) methods depend on effective negative sampling techniques to enhance both performance and efficiency. However, existing techniques often suffer from false negatives, high cost for ensuring sampling quality and semantic information deficiency. To address these limitations, we propose Effective and Semantic-Aware Negative Sampling (ESANS), which integrates two key components: Effective Dense Interpolation Strategy (EDIS) and Multimodal Semantic-Aware Clustering (MSAC). EDIS generates virtual samples within the low-dimensional embedding space to improve the diversity and density of the sampling distribution while minimizing computational costs. MSAC refines the negative sampling distribution by hierarchically clustering item representations based on multimodal information (visual, textual, behavioral), ensuring semantic consistency and reducing false negatives. Extensive offline and online experiments demonstrate the superior efficiency and performance of ESANS.

Cheng Wang 0025, Wenchao Xu 0001, Haozhao Wang, Wei Liu 0144, Ruixuan Li 0001

Privacy-preserving Cross-Domain Recommendation (CDR) has been extensively studied to address the cold-start problem using auxiliary source domains while simultaneously protecting sensitive information. However, existing privacy-preserving CDR methods rely heavily on transferring sensitive user embeddings or behaviour logs, which leads to adopt privacy methods to distort the data patterns before transferring it to the target domain. The distorted information can compromise overall performance during the knowledge transfer process. To overcome these challenges, our approach differs from existing privacy-preserving methods that focus on safeguarding user-sensitive information. Instead, we concentrate on distilling transferable knowledge from insensitive item embeddings, which we refer to as prototypes. Specifically, we propose a conditional model inversion mechanism to accurately distill prototypes for individual users. We have designed a new data format and corresponding learning paradigm for distilling transferable prototypes from traditional recommendation models using model inversion. These prototypes facilitate bridging the domain shift between distinct source and target domains in a privacy-friendly manner. Additionally, they enable the identification of top-k users in the target domain to substitute for cold-start users prediction. We conduct extensive experiments across large real-world datasets, and the results substantiate the effectiveness of PFCDR https://github.com/walcheng/PFCDR..

Donald Loveland, Xinyi Wu 0003, Tong Zhao 0003, Danai Koutra, Neil Shah, Mingxuan Ju

Collaborative Filtering (CF) methods dominate real-world recommender systems given their ability to learn high-quality, sparse ID-embedding tables that effectively capture user preferences. These tables scale linearly with the number of users and items, and are trained to ensure high similarity between embeddings of interacted user-item pairs, while maintaining low similarity for non-interacted pairs. Despite their high performance, encouraging dispersion for non-interacted pairs necessitates expensive regularization (e.g., negative sampling), hurting runtime and scalability. Existing research tends to address these challenges by simplifying the learning process, either by reducing model complexity or sampling data, trading performance for runtime. In this work, we move beyond model-level modifications and study the properties of the embedding tables under different learning strategies. Through theoretical analysis, we find that the singular values of the embedding tables are intrinsically linked to different CF loss functions. These findings are empirically validated on real-world datasets, demonstrating the practical benefits of higher stable rank -- a continuous version of matrix rank which encodes the distribution of singular values. Based on these insights, we propose an efficient warm-start strategy that regularizes the stable rank of the user and item embeddings. We show that stable rank regularization during early training phases can promote higher-quality embeddings, resulting in training speed improvements of up to 65.9%. Additionally, stable rank regularization can act as a proxy for negative sampling, allowing for performance gains of up to 21.2% over loss functions with small negative sampling ratios. Overall, our analysis unifies current CF methods under a new perspective -- their optimization of stable rank -- motivating a flexible regularization method that is easy to implement, yet effective at enhancing CF systems.

Wenyu Mao, Shuchang Liu 0001, Haoyang Liu 0002, Haozhe Liu, Xiang Li 0189, Lantao Hu

Diffusion models (DMs) have emerged as promising approaches for sequential recommendation due to their strong ability to model data distributions and generate high-quality items. Existing work typically adds noise to the next item and progressively denoises it guided by the user's interaction sequence, generating items that closely align with user interests. However, we identify two key issues in this paradigm. First, the sequences are often heterogeneous in length and content, exhibiting noise due to stochastic user behaviors. Using such sequences as guidance may hinder DMs from accurately understanding user interests. Second, DMs are prone to data bias and tend to generate only the popular items that dominate the training dataset, thus failing to meet the personalized needs of different users. To address these issues, we propose Distinguished Quantized Guidance for Diffusion-based Sequence Recommendation (DiQDiff), which aims to extract robust guidance to understand user interests and generate distinguished items for personalized user interests within DMs. To extract robust guidance, DiQDiff introduces Semantic Vector Quantization (SVQ) to quantize sequences into semantic vectors (e.g., collaborative signals and category interests) using a codebook, which can enrich the guidance to better understand user interests. To generate distinguished items, DiQDiff personalizes the generation through Contrastive Discrepancy Maximization (CDM), which maximizes the distance between denoising trajectories using contrastive loss to prevent biased generation for different users. Extensive experiments are conducted to compare DiQDiff with multiple baseline models across four widely-used datasets. The superior recommendation performance of DiQDiff against leading approaches demonstrates its effectiveness in sequential recommendation tasks.

Haolin Wang 0003, Lin Liu 0003, Jiuyong Li, Ziqi Xu 0001, Jixue Liu, Zehong Cao, Debo Cheng

Off-policy evaluation (OPE) is a crucial problem in reinforcement learning (RL), where the goal is to estimate the long-term cumulative reward of a target policy using historical data generated by a potentially different behaviour policy. In many real-world applications, such as precision medicine and recommendation systems, unobserved confounders may influence the action, reward, and state transition dynamics, which leads to biased estimates if not properly addressed. While existing methods for handling unobserved confounders in OPE focus on single-action settings, they are less effective in multi-action scenarios commonly found in practical applications, where an agent can take multiple actions simultaneously. In this paper, we propose a novel auxiliary variable-aided method for OPE in multi-action settings with unobserved confounders. Our approach overcomes the limitations of traditional auxiliary variable methods for multi-action scenarios by requiring only a single auxiliary variable, relaxing the need for as many auxiliary variables as the actions. Through theoretical analysis, we prove that our method provides an unbiased estimation of the target policy value. Empirical evaluations demonstrate that our estimator achieves better performance compared to existing baseline methods, highlighting its effectiveness and reliability in addressing unobserved confounders in multi-action OPE settings.

Siyu Wang 0001, Xiaocong Chen, Lina Yao 0001

In offline reinforcement learning-based recommender systems (RLRS), learning effective state representations is crucial for capturing user preferences that directly impact long-term rewards. However, raw state representations often contain high-dimensional, noisy information and components that are not causally relevant to the reward. Additionally, missing transitions in offline data make it challenging to accurately identify features that are most relevant to user satisfaction. To address these challenges, we propose Policy-Guided Causal Representation (PGCR), a novel two-stage framework for causal feature selection and state representation learning in offline RLRS. In the first stage, we learn a causal feature selection policy that generates modified states by isolating and retaining only the causally relevant components (CRCs) while altering irrelevant components. This policy is guided by a reward function based on the Wasserstein distance, which measures the causal effect of state components on the reward and encourages the preservation of CRCs that directly influence user interests. In the second stage, we train an encoder to learn compact state representations by minimizing the mean squared error (MSE) loss between the latent representations of the original and modified states, ensuring that the representations focus on CRCs. We provide a theoretical analysis proving the identifiability of causal effects from interventions, validating the ability of PGCR to isolate critical state components for decision-making. Extensive experiments demonstrate that PGCR significantly improves recommendation performance, confirming its effectiveness for offline RL-based recommender systems.

Zhenghai Xue, Qingpeng Cai 0001, Bin Yang 0042, Lantao Hu, Peng Jiang 0002, Kun Gai, Bo An 0001

The field of Reinforcement Learning (RL) has garnered increasing attention for its ability of optimizing user retention in recommender systems. A primary obstacle in this optimization process is the environment non-stationarity stemming from the continual and complex evolution of user behavior patterns over time, such as variations in interaction rates and retention propensities. These changes pose significant challenges to existing RL algorithms for recommendations, leading to issues with dynamics and reward distribution shifts. This paper introduces a novel approach called Adaptive User Retention Optimization (AURO) to address this challenge. To navigate the recommendation policy in non-stationary environments, AURO introduces an state abstraction module in the policy network. The module is trained with a new value-based loss function, aligning its output with the estimated performance of the current policy. As the policy performance of RL is sensitive to environment drifts, the loss function enables the state abstraction to be reflective of environment changes and notify the recommendation policy to adapt accordingly. Additionally, the non-stationarity of the environment introduces the problem of implicit cold start, where the recommendation policy continuously interacts with users displaying novel behavior patterns. AURO encourages exploration guarded by performance-based rejection sampling to maintain a stable recommendation quality in the cost-sensitive online environment. Extensive empirical analysis are conducted in a user retention simulator, the MovieLens dataset, and a live short-video recommendation platform, demonstrating AURO's superior performance against all evaluated baseline algorithms. Code is available at https://github.com/AIDefender/AURO

Xiaobei Wang, Shuchang Liu 0001, Qingpeng Cai 0001, Xiang Li 0189, Lantao Hu, Han Li 0005, Guangming Xie

Recent advances in recommender systems have shown that user-system interaction essentially formulates long-term optimization problems, and online reinforcement learning can be adopted to improve recommendation performance. The general solution framework incorporates a value function that estimates the user's expected cumulative rewards in the future and guides the training of the recommendation policy. To avoid local maxima, the policy may explore potential high-quality actions during inference to increase the chance of finding better future rewards. To accommodate the stepwise recommendation process, one widely adopted approach to learning the value function is learning from the difference between the values of two consecutive states of a user. However, we argue that this paradigm involves a challenge of Mixing Random Factors: there exist two random factors from the stochastic policy and the uncertain user environment, but they are not separately modeled in the standard temporal difference (TD) learning, which may result in a suboptimal estimation of the long-term rewards and less effective action exploration. As a solution, we show that these two factors can be separately approximated by decomposing the original temporal difference loss. The disentangled learning framework can achieve a more accurate estimation with faster learning and improved robustness against action exploration. As an empirical verification of our proposed method, we conduct offline experiments with simulated online environments built on the basis of public datasets.

Youchen Sun, Zhu Sun 0001, Yingpeng Du, Jie Zhang 0002, Yew Soon Ong

Social recommendations (SRs) aim to enhance preference modeling by integrating social networks. However, their effectiveness is mainly constrained by two factors: the noisy social connections that may not reflect shared interests, and the limited number of social connections for most users, which hampers the system's ability to fully leverage social influence. Therefore, it is essential to perform social network refinement by removing noisy connections and adding meaningful ones for robust SRs. Inspired by the denoising capability of generative diffusion models, we propose a Model-Agnostic Social Network Refinement framework with Diffusion Models for Robust Social Recommendation (ARD-SR). Specifically, in the forward process, we corrupt the social network by progressively adding position-specific Gaussian noise calibrated to the user preference similarity, better simulating how the social network responds to noise perturbations. The reverse process learns to denoise, guided by each user's neighborhood preferences from the SR backbone, generating a tailored social network aligned with each user's preference for establishing connections. For effective learning, we design a curriculum-based training mechanism that progressively introduces challenging samples characterized by high sparsity or high noise levels. Finally, ARD-SR and the SR backbone are alternately trained, ensuring a continuous mutual enhancement between the social network refinement and the backbone's user representation learning. To further enhance the quality of the refined social network, (1) we introduce a preference-guided flip operation during inference to improve the input quality; and (2) we modify social connections based on the exponential weighted moving average of ARD-SR's predictions across epochs to reduce fluctuations. Experiments on three datasets show that ARD-SR significantly improves SR performance across multiple SR backbones. The code is released at https://github.com/sunyc123r/ARD-SR.

Xinyi Wu 0003, Donald Loveland, Runjin Chen, Yozen Liu, Xin Chen 0085, Leonardo Neves, Ali Jadbabaie, Mingxuan Ju, Neil Shah, Tong Zhao 0003

Deep recommender systems rely heavily on large embedding tables to handle high-cardinality categorical features such as user/item identifiers, and face significant memory constraints at scale. To tackle this challenge, hashing techniques are often employed to map multiple entities to the same embedding and thus reduce the size of the embedding tables. Concurrently, graph-based collaborative signals have emerged as powerful tools in recommender systems, yet their potential for optimizing embedding table reduction remains unexplored. This paper introduces GraphHash, the first graph-based approach that leverages modularity-based bipartite graph clustering on user-item interaction graphs to reduce embedding table sizes. We demonstrate that the modularity objective has a theoretical connection to message-passing, which provides a foundation for our method. By employing fast clustering algorithms, GraphHash serves as a computationally efficient proxy for message-passing during preprocessing and a plug-and-play graph-based alternative to traditional ID hashing. Extensive experiments show that GraphHash substantially outperforms diverse hashing baselines on both retrieval and click-through-rate prediction tasks. In particular, GraphHash achieves on average a 101.52% improvement in recall when reducing the embedding table size by more than 75%, highlighting the value of graph-based collaborative information for model reduction. Our code is available at https://github.com/snap-research/GraphHash.

Anchen Li, Bo Yang 0002

Graph-based social recommender systems utilize user-item interaction graphs and user-user social graphs to model user preferences. However, their performance can be limited by redundant and noisy information in these two graphs. Although several recommender studies on data denoising exist, most either rely on heuristic assumptions, which limit their adaptability, or use a single model that combines denoising and recommendation, potentially imposing substantial demands on the model capacity. To address these issues, we propose a dual Graph Denoising Social Recommender (GDSR), which consists of two steps: graph denoising and user preference prediction. First, we design a denoising module which exploits a dual diffusion model to alleviate noises in the interaction and social graphs by performing multi-step noise diffusion and removal. We develop three kinds of conditions to guide our dual graph diffusion paradigm and propose a cross-domain signal guidance mechanism to enhance the structure of denoised graphs. Second, we devise a recommender module that employs a dual graph learning structure on denoised graphs to generate recommendations. Moreover, we use additional supervision signals from the diffusion-enhanced data augmentation to introduce a graph contrastive learning task, enhancing the recommender module's representation quality and robustness. Experiment results show the effectiveness of our GDSR.

Chu Zhao, Enneng Yang, Yuliang Liang, Pengxiang Lan, Yuting Liu 0003, Jianzhe Zhao, Guibing Guo, Xingwei Wang 0001

Graph Neural Networks (GNNs)-based recommendation algorithms typically assume that training and testing data are drawn from independent and identically distributed (IID) spaces. However, this assumption often fails in the presence of out-of-distribution (OOD) data, resulting in significant performance degradation. In this study, we construct a Structural Causal Model (SCM) to analyze interaction data, revealing that environmental confounders (e.g., the COVID-19 pandemic) lead to unstable correlations in GNN-based models, thus impairing their generalization to OOD data. To address this issue, we propose a novel approach, graph representation learning via causal diffusion (CausalDiffRec) for OOD recommendation. This method enhances the model's generalization on OOD data by eliminating environmental confounding factors and learning invariant graph representations. Specifically, we use backdoor adjustment and variational inference to infer the real environmental distribution, thereby eliminating the impact of environmental confounders. This inferred distribution is then used as prior knowledge to guide the representation learning in the reverse phase of the diffusion process to learn the invariant representation. In addition,we provide a theoretical derivation that proves optimizing the objective function of CausalDiffRec can encourage the model to learn environment-invariant graph representations, thereby achieving excellent generalization performance in recommendations under distribution shifts. Our extensive experiments validate the effectiveness of CausalDiffRec in improving the generalization of OOD data, and the average improvement is up to 10.69% on Food, 18.83% on KuaiRec, 22.41% on Yelp2018, and 11.65% on Douban datasets.

Huanyu Zhang 0001, Xiaoxuan Shen, Baolin Yi, Jianfang Liu, Yinao Xie

Incorporating a critiquing component into recommender applications facilitates the enhancement of user perception. Typically, critique-able recommender systems adapt the model parameters and update the recommendation list in real-time through the analysis of user critiquing keyphrases in the inference phase. The current critiquing methods necessitate the designation of a dedicated recommendation model to estimate user relevance to the critiquing keyphrase during the training phase preceding the recommendations update. This paradigm restricts the applicable scenarios and reduces the potential for keyphrase exploitation. Furthermore, these approaches ignore the issue of catastrophic forgetting caused by continuous modification of model parameters in multi-step critiquing. Thus, we present a general Representative Items Sampling Framework for Critiquing on Knowledge Graph Recommendation (RISC) implemented as a plug-in, which offers a new paradigm for critiquing in mainstream recommendation scenarios. RISC leverages the knowledge graph to sample important representative items as a hinge to expand and convey information from user critiquing, indirectly estimating the relevance of the user to the critiquing keyphrase. Consequently, the necessity for specialized user-keyphrase correlation modules is eliminated with respect to a variety of knowledge graph recommendation models. Moreover, we propose a Weight Experience Replay (WER) approach based on KG to mitigate catastrophic forgetting by reinforcing the user's prior preferences during the inference phase. Our extensive experimental findings on three real-world datasets and three knowledge graph recommendation methods illustrate that RISC with WER can be effectively integrated into knowledge graph recommendation models to efficiently utilize user critiquing for refining recommendations and mitigate catastrophic forgetting.

Songwen Hu, Ryan A. Rossi, Tong Yu 0001, Junda Wu, Handong Zhao, Sungchul Kim, Shuai Li 0010

Visualization recommendation aims to enable rapid visual analysis of massive datasets. In real-world scenarios, it is essential to quickly gather and comprehend user preferences to cover users from diverse backgrounds, including varying skill levels and analytical tasks. Previous approaches to personalized visualization recommendations are non-interactive and rely on initial user data for new users. As a result, these models cannot effectively explore options or adapt to real-time feedback. To address this limitation, we propose an interactive personalized visualization recommendation (PVisRec) system that learns on user feedback from previous interactions. For more interactive and accurate recommendations, we propose Hier-SUCB, a contextual combinatorial semi-bandit in the PVisRec setting. Theoretically, we show an improved overall regret bound with the same rank of time but an improved rank of action space. We further demonstrate the effectiveness of Hier-SUCB through extensive experiments where it is comparable to offline methods and outperforms other bandit algorithms in the setting of visualization recommendation.

Yihan Wang 0026, Fei Xiong, Zhexin Han, Qi Song, Kaiqiao Zhan, Ben Wang 0006

Two-tower models are widely adopted in the industrial-scale matching stage across a broad range of application domains, such as content recommendations, advertisement systems, and search engines. This model efficiently handles large-scale candidate item screening by separating user and item representations. However, the decoupling network also leads to a neglect of potential information interaction between the user and item representations. Current state-of-the-art (SOTA) approaches include adding a shallow fully connected layer(i.e., COLD), which is limited by performance and can only be used in the ranking stage. For performance considerations, another approach attempts to capture historical positive interaction information from the other tower by regarding them as the input features(i.e., DAT). Later research showed that the gains achieved by this method are still limited because of lacking the guidance on the next user intent. To address the aforementioned challenges, we propose a "cross-interaction decoupling architecture" within our matching paradigm. This user-tower architecture leverages a diffusion module to reconstruct the next positive intention representation and employs a mixed-attention module to facilitate comprehensive cross-interaction. During the next positive intention generation, we further enhance the accuracy of its reconstruction by explicitly extracting the temporal drift within user behavior sequences. Experiments on two real-world datasets and one industrial dataset demonstrate that our method outperforms the SOTA two-tower models significantly, and our diffusion approach outperforms other generative models in reconstructing item representations.

Heng Er Metilda Chee, Jiayin Wang 0001, Zhiqiang Guo, Weizhi Ma, Min Zhang 0006

Instant Messaging is a popular mean for daily communication, allowing users to send text and stickers. As the saying goes, ''a picture is worth a thousand words'', so developing an effective sticker retrieval technique is crucial for enhancing user experience. However, existing sticker retrieval methods rely on labeled data to interpret stickers, and general-purpose Vision-Language Models (VLMs) often struggle to capture the unique semantics of stickers. Additionally, relevant-based sticker retrieval methods lack personalization, creating a gap between diverse user expectations and retrieval results. To address these, we propose the Personalized Sticker Retrieval with Vision-Language Model framework, namely PerSRV, structured into offline calculations and online processing modules. The online retrieval part follows the paradigm of relevant recall and personalized ranking, supported by the offline pre-calculation parts, which are sticker semantic understanding, utility evaluation and personalization modules. Firstly, for sticker-level semantic understanding, we supervised fine-tuned LLaVA-1.5-7B to generate human-like sticker semantics, complemented by textual content extracted from figures and historical interaction queries. Secondly, we investigate three crowd-sourcing metrics for sticker utility evaluation. Thirdly, we cluster style centroids based on users' historical interactions to achieve personal preference modeling. Finally, we evaluate our proposed PerSRV method on a public sticker retrieval dataset from WeChat, containing 543,098 candidates and 12,568 interactions. Experimental results show that PerSRV significantly outperforms existing methods in multi-modal sticker retrieval. Additionally, our supervised fine-tuned VLM delivers notable improvements in sticker semantic understandings. The code and fine-tuned LLaVA model for sticker understanding are publicly available.